If JBA is successful in convincing a star recruit to forgo a Division 1 school the sports world will take notice.
NBA doesn’t allow high schoolers to join the draft so “prep to pro” programs aren’t available.
And even their developmental G-League requires one year out of high school before being accepted.
This league gives players an opportunity to play stateside while making some real money and either become a professional player or use the money earned to start a life outside of schooling.