YZY SZN: Adidas’ rise in Hip Hop Culture

He has brought his influence to adidas with stars like Future, Weeknd & Taylor Swift donning his styles.

Label mates & fellow adidas’ team 2 Chainz, Big Sean, Pusha T during Summer Jam all advertised the newly released gum sole 750s.

 

With this announcement Adidas has essentially made West their Jordan, a face synonymous to the brand. 

Billion Dollar Slaves

Back in the 2000s Ohio State was, with the Youngstown Boys Maurice Clarrett & later Terrelle Pyror, building a football powerhouse culminating in the 2002 upset of the undefeated University of Miami.

Then under the Urban Meyer era OSU in 2014 won the CFP National Championship.

After suspending players for ‘improper benefits’ like tattoos the university still earned millions. 

Ohio State officially became the first billion dollar football program back in 2015.